Sales Training Press Release
For Immediate Release
Media Contact:Jill Perez
Marketing, CustomerCentric Selling®
jperez@customercentric.com
800.993.1228, ext. 706
CustomerCentric Selling® Launches Portuguese Version of the Book, "CustomerCentric Selling®"
Book Launch in Brazil Unveils New Version of "CustomerCentric Selling®" in Portuguese
Atlanta, GA, June 30, 2009 -CustomerCentric Selling® (www.customercentric.com) (CCS), a proven methodology for improving revenue growth and sales performance, today announced the Portuguese version of the "CustomerCentric Selling®" book, recently launched in Brazil. Brazilian publisher, Editora Qualitymark, and TDC, CustomerCentric Selling® Business Partner located in Sao Paulo, launched the newly translated book on June 6 titled, "Vendas Centradas No Cliente," of the well-named book authored by CustomerCentric Selling® co-founders Michael Bosworth and John Holland.
At this book-launching event, one of TDC's managing partners, Alberto Perazzo, conducted a lecture highlighting the main sales issues addressed with the CustomerCentric Selling® methodology. The founding co-authors of the book sent a written message to the attending participants at the event: "We hope that you will find this book helpful. Buyers are leveraging the Internet to change the way they buy, but companies that can align with their selling processes have the potential for a sustainable competitive advantage. Buyers want to be empowered rather than sold."
The book was translated by Editora Qualitymark and revised by TDC's executive team, Andre Hermann and Alberto Perazzo. For more information about CustomerCentric Selling®, please visit: www.customercentric.com
About TDC
TDC -- Transformação Desenvolvimento Conhecimento is one of the leading providers of executive education and managerial development in Brazil. By providing the most important concepts and practices of Business Administration, TDC aims to assist Brazilian organizations in the critical process of transforming knowledge into action.
TDC provides enterprise-wide consulting services that include executive workshops and management programs. Since 2005, TDC has been a Business Partner for CustomerCentric Selling® in Brazil.
Clients such as Cisco, Robert Bosch, Johnson Controls, Algar Teconologia and Promon have deployed CustomerCentric Selling® in Brazil. For more information about TDC, visit www.tdccap.com.br, call Andre Hermann at +5511.5083.1976 or email ahermann@customercentric.com.
About CustomerCentric Selling®
CustomerCentric Selling® (CCS) is a proven methodology for predictably improving revenue growth and sales performance. Founded in 2002, CCS helps clients worldwide to implement repeatable, auditable and scalable sales processes that, when combined with Sales Ready Messaging®, guides marketing and sales to have meaningful conversations with customers and prospects. This results in winning high-value deals, retaining and growing client relationships and improving the predictability and accuracy of sales forecasts.
Clients such as Microsoft, Hewlett Packard, Business Objects, Rockwell Automation, EMC and Raytheon have deployed CCS worldwide. For more information, visit www.customercentric.com, or call Jill Perez at 800.993.1228, ext. 706.
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