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Sales Training: Sales Performance Challenges

In today's competitive market, the challenge with successful sales skills is not as much about selling, but how you can create a superior customer experience. Using a traditional product selling approach, 90% of sales forecasts are not closing when expected - if at all. 90% of customers that implemented CRM do not take into account how their customers want to buy.

When sellers and buyers meet for the first time, today's internet savvy purchasers have already researched the product and the competitive landscape, yet the traditional sales process is product-centered which results in longer sales cycles and often times, lost opportunities. The biggest competitor that sellers continue to face is "no decision."

So how do you win? You win by providing a superior customer experience that is derived from expert selling skills delivered through the CustomerCentric Selling® sales training workshops. The CustomerCentric Selling® methodology creates an atmosphere that makes customers want to buy. Click on the "Our Approach" tab to learn more about the differences between the traditional sales process and the CustomerCentric Selling® approach.

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