Sales Training: Sales Leadership - Steve Jobs
Published: Monday, October 24, 2011
Sales Leadership & Innovation Lessons from Steve Jobs
Published by SellingPower magazine, Sales Leadership Blog
As the world memorializes Apple founder Steve Jobs this evening, we're meditating on how the innovations of one man have pushed so many sales leaders to go above and beyond their highest aspirations for their companies and their teams.
Selling Power magazine publisher Gerhard Gschwandtner has often noted that Steve Jobs has always been "at the center of the innovation process." When the iPad was first released, Gschwandtner bought one immediately, and declared that the device was destined to fundamentally change how salespeople work, sell, and play. He outlined three ways the iPad represented visonary innovation:
In a conversation economy, driven by Sales 2.0 technology and process, social networks and real-time exchanges, the iPad has come to represent a new age for sales teams trying to start meaningful and engaging conversations with prospects and customers. Gschwandtner describes a meeting he had with a CEO...
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