Philippe is committed to bringing sales excellence to his clients by transforming sales people into heroes. In 2002 he founded a unique sales-performance improvement consulting practice, KeyRoad Enterprises, LLC (San Francisco), became a licensed affiliate to CustomerCentric Selling® and, in the summer of 2006, he opened an office in Chicago.

He started his career with the Portland Trail Blazers and after three years in the world of sports, co-founded and established an $8 million business in the online event and entertainment ticketing space. Since then, Lavie has had 20 years of direct and channel sales, sales management, business development, and marketing experience in the information technology industry, both domestically and internationally. After working for three years at Daisy Systems, he joined Optrotech as their Northern California regional sales manager. He was then recruited by Sun Microsystems. Over the course of the next ten years there, Philippe proved his skills in high-tech and IT marketing. Starting as a business manager, negotiating large end user contracts, he then moved on to become one of the five principals assigned to redefine and realign Sun Microsystems’ worldwide channel of distribution. Following that, he was sent to Europe to establish vertical industry approaches to the marketplace. He returned to the US to lead Sun’s worldwide efforts in three industries (transportation, media and publishing) as a worldwide industry manager and a sales director. He left Sun in 1998.

Philippe then worked for three start-ups, Onlink Technologies, (successfully sold to Siebel Systems in 2000), MindCrossing and OnDemand (sold to Chordiant Software), as director of business development, vice president of sales and business development and senior director of sales and business development, respectively.

Philippe holds an MBA from one of the leading French business schools, is fluent in English and French, and lives with his wife, Carol, a learning specialist and their twins Margot and Benjamin.